- 15:00 - 15:30
A Misfit In The ADV Industry
A talk about the infamous role of the creative technologists in the advertising world, a weird role that no one can explain properly.
Guiding you through the story of a misfit looking for his place on heart (me), you will see how attitude and weird hobbies could led to unexpected results.
Mauro is a musician, a developer and an open minded technologist. He spent 15 years working on the tech side of the advertising industry, coding and experimenting tons of different technologies closely to the creatives for an uncountable amount of projects. Now he is leading the Creative Technology side in LePub pushing innovation in global ad campaigns. Enthusiastic by the intersection between best class creativity and cutting edge technologies.